PRIVACY POLICY

This Privacy Policy describes how OTIA ("we", "us", or "our") collects, uses, and discloses your personal information when you visit, use our services, or make a purchase from www.otia.uk (the "Site"), or otherwise interact with us, such as via social media, email, or direct communication (collectively, the "Services").

Throughout this Privacy Policy, "you" refers to you as the user of the Services, whether you are a customer, website visitor, or another individual whose personal information we have collected. We are committed to protecting your privacy and ensuring that your personal information is handled securely and in accordance with applicable laws.

Please read this Privacy Policy carefully to understand our practices and how your personal information is handled.

CHANGES TO THIS PRIVACY POLICY

We may update this Privacy Policy periodically to reflect changes in our business practices, legal obligations, or operational needs. When we make updates, we will revise the "Last updated" date above and may provide additional notice as required by applicable law. We encourage you to review this Privacy Policy regularly to stay informed about how we are protecting your information.

HOW WE COLLECT YOUR PERSONAL INFORMATION

We collect personal information from you in several ways, depending on how you interact with us. This includes directly from you, automatically through your use of the Site, and from third parties.

1. Information You Provide to Us Directly

When you interact with our Services, we may collect the following types of personal information:

  • Contact details, such as your name, email address, phone number, and mailing address.
  • Order and payment information, such as your billing and shipping address, payment confirmation, order history, and transaction details.
  • Account information, including any login credentials and preferences associated with your OTIA account.
  • Customer service and communication records, including emails, live chat transcripts, or messages sent via our contact forms or social channels.

You are not required to provide any personal information to view the Site, but certain features (such as placing an order, signing up for our newsletter, or contacting support) will require this information in order to function properly.

2. Information Collected Automatically

When you browse or interact with our Site, we automatically collect certain information to help us understand how the Site is used and to improve your experience. This includes:

  • Device information, such as your IP address, browser type, operating system, and referring URLs.
  • Usage data, including time spent on pages, clicks, scrolls, and navigation paths.
  • Cookies and tracking technologies that help personalise content and ads, and analyse traffic (see "Cookies" section below).

3. Information from Third Parties

We may also collect personal information about you from third-party sources, such as:

  • Our e-commerce platform, Shopify, which provides tools to help us manage orders, shipping, inventory, and analytics.
  • Email and marketing providers, such as Klaviyo, who help us send email campaigns and track performance.
  • Payment processors, who manage and verify payment information securely.
  • Social media platforms, if you interact with us via Instagram, TikTok, or other networks.

We treat information from these sources in accordance with this Privacy Policy.

HOW WE USE YOUR INFORMATION

We use your personal information for a variety of purposes related to operating and improving our Services, fulfilling your orders, and providing you with a seamless and supportive customer experience.

1. To Provide the Services and Fulfil Orders

  • Processing transactions and managing your purchases
  • Arranging delivery, tracking orders, and handling returns or exchanges
  • Sending order confirmations, shipping updates, and receipts
  • Managing your OTIA account and preferences

2. To Communicate With You

  • Responding to your inquiries and customer service requests
  • Sending transactional and promotional emails (only if you've opted in)
  • Keeping you informed about new products, launches, or company updates

3. For Marketing and Advertising

  • Personalising your shopping experience and showing relevant content
  • Sending email marketing campaigns and newsletters
  • Displaying ads on other platforms (only with your consent)

4. For Analytics and Improvements

  • Analysing user behaviour to improve website functionality and performance
  • Identifying popular products, content, or navigation issues
  • Enhancing our product development and customer experience

5. To Ensure Security and Prevent Fraud

  • Detecting, investigating, or preventing fraudulent transactions and other illegal activities
  • Protecting the safety and integrity of our Site and Services

COOKIES

We use cookies and similar tracking technologies to enhance your experience on our Site. Cookies help us remember your preferences, understand how you interact with our content, and deliver relevant marketing.

You can manage cookie settings through your browser or device preferences. For more information on cookies used by Shopify, please visit: https://www.shopify.com/legal/cookies.

We also recognise Global Privacy Control (GPC) signals, which allow users to opt out of certain tracking. Other than GPC, we do not respond to "Do Not Track" browser settings at this time.

HOW WE SHARE YOUR INFORMATION

We do not sell your personal data. However, we may share it in the following scenarios:

  • With service providers, including Shopify, Klaviyo, logistics partners, and payment gateways, to support order fulfilment and account management
  • With marketing and analytics partners (with your consent) for advertising and performance tracking
  • With legal authorities or regulators, when required to comply with applicable laws or enforce our Terms
  • With affiliates or within our business group, for internal purposes
  • In the event of a business sale or merger, your data may be transferred as part of that transaction

USER-GENERATED CONTENT

If you leave reviews, comments, or tag us on social media, that content may be public. We are not responsible for how third parties use any personal information you choose to share publicly.

CHILDREN'S DATA

OTIA does not knowingly collect or solicit personal data from individuals under the age of 16. If we learn that personal data from a child under 16 has been collected, we will delete it promptly. Parents or guardians who believe their child may have submitted information to us may contact us at hello@otia.uk.

YOUR RIGHT AND CHOICES

Depending on your location, you may have certain legal rights regarding your personal information. These rights may include:

  • Right to access your data
  • Right to correct inaccuracies
  • Right to delete your data
  • Right to object or restrict certain processing
  • Right to withdraw consent at any time
  • Right to data portability (in applicable regions)
  • You may also opt out of marketing emails at any time by clicking the unsubscribe link in any message, or by contacting us directly.

To exercise any rights under applicable data laws, or for assistance with your data, please contact us at hello@otia.uk. We may require verification of your identity before fulfilling your request.

DATA SECURITY AND RETENTION

We take appropriate steps to protect your personal information from unauthorised access, misuse, or disclosure. However, no digital system is 100% secure. You are responsible for keeping your login credentials safe.

We retain your personal information only for as long as needed to fulfil our business purposes, or as required by law. This may include retaining data for warranty claims, legal compliance, or tax obligations.

INTERNATIONAL DATA TRANSFERS

Because we are a UK-based business using Shopify and other international tools, your personal information may be transferred outside of your country of residence. Where applicable, we use appropriate safeguards, including Standard Contractual Clauses, to protect your data.

CONTACT US

For questions, concerns, or requests related to your personal data or this Privacy Policy, please contact:

OTIA
Ascot, United Kingdom
📧 hello@otia.uk

We are the data controller for purposes of this Privacy Policy unless stated otherwise.